Free 52
If I was feeling particularly cynical and angry today, I could make the case that DC and UGO posting the first five issues of 52 online for free is horrible for retailers. Of course, those of you who read the blog regularly could probably guess that I don't begin to believe that's the case. The reality is, there's no collection of 52 coming for at least 9 months and we haven't sold a copy of issue #1 in nearly two months. Those who are willing to try it out have pretty much done so.
This is a smart attempt on DC's part to go back to that age old give 'em a bit for free approach, and considering retailers have had 3 months to sell these issues, I don't know that there's really any downside. To be honest, I doubt it will affect our business one way or the other, but it's certainly a intelligent approach to increase interest in the book. To top it off, the scans are quality and it reads suprisingly well onscreen.
This is a smart attempt on DC's part to go back to that age old give 'em a bit for free approach, and considering retailers have had 3 months to sell these issues, I don't know that there's really any downside. To be honest, I doubt it will affect our business one way or the other, but it's certainly a intelligent approach to increase interest in the book. To top it off, the scans are quality and it reads suprisingly well onscreen.
posted by Sam Hobart at 4:44 PM
2 Comments:
We do that at Viper Comics, too. In fact, the entire first issue of "Oddly Normal" can be read online here:
http://vipercomics.com/features/oddly_normal_tpb.asp
By the way, love the new blog logo. Your design?
-Otis
Actually Wade, on of my fantastic regulars, was nice enough to put together that logo for me. I need all the help I can get putting the word out about MacGuffin and he's graciously offered to help where he can, namely by improving on my less than stellar design skills.
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